Neatness Counts!

To be fair this might be my pet peeve, but if anybody’s asking my opinion they’re going to get it. When you write copy, whether it is a lengthy product description or a simple headline, neatness counts. Spell your words correctly, capitalize consistently, and learn to use punctuation. Whenever I’m asked to review a site, mistakes like those are the first thing that jump into my line of sight. When people want to advertise on my sites and they spell words wrong, or worse put up headlines without capital letters, I tend to turn them away. I just can’t stand the lack of quality that shows.

You’re typically asking people to give you money. Look like you deserve it.